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The Center For The Arts Presents In Conversation with Robert X Trent: Economic Resurgence in Nevada County

Sunday, May 2, 2021

4:00pm • Online via Zoom

  • $10, Free to Members
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(Ticket price includes $2 facility fee for in-person events where applicable. Fees for online purchases may apply. Members:Login to receive your discounts at checkout.)

“In Conversation with” now offers a pre-recorded conversation with the host and guest. Your presentation will play at the regularly scheduled time on Sunday at 4pm. If you have questions, please contact the box office at boxoffice@thecenterforthearts.org. Thank you for your support!


This conversation is not a desperate plea for rural broadband. Nor is it another debate on whether or not to “Roseville” our community. Instead, we will explore opportunities for western Nevada County to grow into our future strategically. With an understanding of the foundational role small business plays in our local economy, the conversation will dive into how we can gracefully transition away from necessity entrepreneurship and extractive business practices. Then, we’ll envision what our community will look like when we have more future-forward companies supporting the happiness, well-being, and livelihood of our residents.          


“Helping entrepreneurs realize their dreams is what I love to do. As the founder and Executive Director of Sierra Commons, I am surrounded by hundreds of inspired entrepreneurs. I believe helping them plan, launch, and grow their businesses is my professional calling. I am also bringing my expertise to Small Business Development Center clients throughout the Sierra who are taking their enterprises to the next level.

My for-profit marketing communications company Velocity7 assisted corporations, government organizations, NGO’s, and local Nevada County  mom-and-pop businesses with planning, outreach, marketing, and public relations. Some of my favorite times in the 2000s involved creating integrated marketing campaigns for Airstream and The Sierra Nevada Conservancy.

I was also Executive Director of the Nevada County Economic Resource Council, Development Director for Zinfandel Advocates and Producers, and have launched several businesses of my own, including grant writing, tourism, technology, and nutrition.

As a board member of Mountain Stream Meditation in Nevada City and KVMR’s Community Advisory Board, I am deepening my involvement and continually learning how to serve our community better.”



  • The Center For The Arts In Conversation with
  • Robert X Trent: Economic Resurgence in Nevada County 
  • Sunday, May 2, 2021 at 4pm • Online
  • $10, Free to Members
  • Tickets
  • — Member Benefit Alert — Members of The Center for the Arts get access to Free online content including this series, concerts, artist talks, PLUS replays are allowed exclusively to members via an On-Demand Video Library. To access these benefits become a member today.



Join The Center for the Arts In Conversation With local celebrities exploring the topics of Nature, Food, Lifestyle and Art. From tattoo artists to mushroom hunters, naturalists to nutritionists, farmers to brew masters, this weekly series will feature the very best of Nevada County. Hosted by Jacob Freydont-Attie, each conversation provides an opportunity to interact with the experts in a Q&A via Zoom.

Jacob Freydont-Attie is a writer, filmmaker, graphic designer, and former lingerie salesman. He grew up in rural Nevada County without the distractions of electricity, telephones, or television. After receiving a B.A. in religious studies from Oberlin College, he spent ten years on Hollywood Blvd running the family business, the world’s largest lingerie store. His first feature film, String Theory, was featured in numerous festivals and is available on DVD and through streaming. His documentary on climate change and capitalism can be viewed for free at www.crossofthemoment.com.

Sundays at 4pm • Tickets: $10 Public, Free for Members
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